Verno's 2-Minute Manager newsletter (2MM) is a free resource designed to quickly equip leaders of the beverage distribution industry. Share each issue with your leadership team to start conversations that will help your company stay ahead in the rapidly changing marketplace.
2MM: Why "The Way You've Always Done It" Isn't Working
View in Browser | Sign Up Every wholesaler wants sustainable growth, but too many wholesalers are stuck operating in "the way we've always done it." If that sounds familiar, this episode is for you. VXP recently interviewed Wes Verno on their Tapped In Sales Podcast to discuss how wholesalers can take their limited resources to be more effective in 2026. Watch it below or listen to it wherever you get your podcasts. Don't have 55 minutes? Download our key takeaways: Verno and VXP Interview...
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